Alright, RVA — if your Saturday mornings need a serious upgrade, then let me tell you about the real MVP of the weekend: South of the James Farmers Market. This isn’t your average “couple stalls and a coffee cart” kind of market. Nope. 

This baby is a full-on experience, pulsing with energy, packed with flavor, and overflowing with all the good vibes. You’ll find it at Forest Hill Park, New Kent Rd & W 42nd St, Richmond, VA 23225 — smack in the heart of Southside and nestled under a canopy of leafy trees that somehow makes everything taste even better.

🍓What Makes This Market So Dang Special?

Run by GrowRVA, this market supports Virginia’s finest farmers, artisans, bakers, chefs, and creatives. It’s a true melting pot of all things delicious, handmade, and hyperlocal. Whether you're vegan, paleo, or “I just want a biscuit,” you're gonna walk away with something that makes your soul smile.

Here’s what you’ll bump into while strolling with your iced lavender latte (yes, that’s a thing):

• Farm-Fresh Produce – From heirloom tomatoes to juicy peaches, kale that tastes like it was picked ten minutes ago, and giant zucchinis that look like they could power a small car 🚗

• Baked Goods & Treats – Hello, sourdough heaven, donuts the size of your face, gluten-free brownies that don’t taste like cardboard (finally 🙌)

• Local Meats & Cheeses – Grass-fed everything, cage-free eggs, and goat cheese so creamy it should come with a warning label

• Artisan Crafts – Think funky handmade jewelry, cool prints of RVA skylines, and candles that smell like a hike in Shenandoah

🐕 Dog-Friendly & Family-Loving

Yes, bring your pupper. The South of the James crowd loves four-legged friends. You’ll see dogs in bandanas, babies in wagons, and people dancing to live banjo music while munching on empanadas. It’s wholesome chaos in the best way possible.

☕ Surrounding Vibes: Forest Hill Neighborhood Feels

Forest Hill Park itself is a hidden gem — think trails, rolling hills, and a cute little lake where you can chill post-market. Nearby, you’ve got some of Richmond’s coolest coffee joints like Crossroads Coffee & Ice Cream, perfect for an afternoon pick-me-up. 

And just a few blocks away? The Veil Brewing Co. in Forest Hill, where you can sip on IPAs and brag about your farmers market haul.

🌞  Pro Tips for Your Visit

• 🕗 Market Hours: Saturdays, 8 a.m. – Noon (Rain or Shine!)

• Parking: It gets PACKED, so come early or park along nearby streets and enjoy a short stroll.

• Payment: Most vendors take cards, but bring a little cash for good measure

• 📷 Photo Ops: Don’t forget your camera. Between the produce displays and hand-painted signs, it’s Insta-gold 

🥕 Ready to hit the market in style? 

Whether you're swinging by to stock your fridge or just need a morning adventure with coffee in one hand and flowers in the other, make sure your ride is just as smooth as your weekend plans. Grab a rental car from Mach1 Rental and roll into Forest Hill Park like you own the place. 

Book your car today at 👉https://maps.app.goo.gl/HUH8p1wELu1MPy8T6 or give us a ring at +1 757-693-9090. Richmond’s waiting — and so is your next market day memory.